Premium Cosmetics Retailer
Superior customer care in UK powered by Hybris.
Focus areas: PIM, MAM, B2C Commerce, Hybris
About
Part of a leading online retail group that manages multiple brands across different industries, the client activates in the area of premium make-up and personal care products.
The need was to build a B2C commerce system that would enable the delivery of outstanding customer experience and a consistent and personalized journey throughout the buying life cycle.
jpard delivered the B2C commerce solution, managing the project end-to-end throughout its life cycle, from foundation and engineering, to support & operations.
Highlights
- Integrations with Amazon, referral sites and ERP system;
- Pricing & payment extension enhancements for Europe1;
- Delivery extension on top of existing delivery;
- Search & navigation, filtering mechanisms for indexing and search on top of FacetSearchService.
Activities
- Consulting
- Hybris Design & Build
- Support & Operations
Benefits
- Personalized and targeted content based on customer behaviour;
- Marketing campaigns support and management of multiple websites with integrated Web content management;
- Increased traffic and search engine optimization.