Niche Furniture Retailer
Harmonizing online and offline with top omni-channel solution.
Focus areas: PIM, B2C Commerce, Hybris, Furniture
About
The client is a niche retailer of ecological, sustainable and socially fair products in Austria and Germany, with with a sales turnover close to 40 million Euro. It has more than 15 physical locations and 10,000 products available in the online B2C shop.
The need was to devise and implement a tailored commerce solution that would consolidate and harmonize the online and offline product information, branding and customer experience.
jpard delivered a lightweight B2C commerce solution & offline catalog integration which enable the client to offer seamless customer experience across channels in DACH markets.
Highlights
- Social commerce (Facebook and Google);
- Web analytics (Google);
- Payment system integration.
Activities
- Hybris Design & Build
Benefits
- Advanced customer segmentation and personalized content based on customer behavior and demographics;
- Accelerated product introductions and reduced operating costs with centralized content management;
- Increased customer lifetime value.
