CarrefourSA

A customer-centric solution for modern retailing in Turkey.

Focus areas: B2C Commerce, PIM, Hybris, Hypermarkets

About

CarrefourSA is one of Turkey’s largest grocery retailers, a joint venture between French retail chain, Carrefour, and the Turkish Sabanci Holding. It manages a mixture of offline stores (hypermarkets, supermarkets) and a fast growing online business, generating over 1 billion Euro country turnover.

CarrefourSA is set to deliver consistent and relevant experiences across all online and offline touch points, designed to meet the sophisticated needs of today’s retail consumers.

The solution developed by jpard consists of a commerce system with complex catalog structure and back-office customizations, including advanced search and SAP ERP integrations. jpard provided commerce consulting services and full stop delivery of B2C commerce and PIM systems, covering all the stages, from feasibility analysis and pre-sales, to training.

Highlights

  • SAP ERP integration for assortment, inventory and price imports, product creation and update and order export through DataHub;
  • Integrations with multiple payment providers (e.g. Asseco, BKM, PayPal);
  • Store and mobile applications integration;
  • Delivery management add-ons, developed to allow the selection of delivery times based on store and delivery region at order placement;
  • Comprehensive UI/UX across online and offline touch points, designed to meet the sophisticated marketing and sales needs for the local market.

Activities

  • Consulting
  • Hybris Design & Build
  • Training

Benefits

  • Complete overview of the business with SAP and DataHub integrations;
  • Content consistency across channels with robust PIM system;
  • Increased sales with real-time personalization, merchandising and advanced search and navigation.

Technologies

  • Hybris
  • DataHub
  • Spring (Core, MVC, Security, Integration)
  • MySQL
  • MongoDB
  • Solr
  • jQuery
  • REST
  • Asseco
  • BKM
  • PayPal
  • Coremetrics

Other Success Stories